Tech is transforming the fitting room, where companies like True Fit, which claims 2M+ new users per week since March, use AI to predict shopper fit remotely (Adriana Lee/WWD)


Adriana Lee / WWD:

Tech is transforming the fitting room, where companies like True Fit, which claims 2M+ new users per week since March, use AI to predict shopper fit remotely — Virtual fitting rooms gain new attention, as stores reopen without dressing rooms. — The fitting room’s move from physical to digital …




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